THE COMPLEXITY OF THE TOURISM PRODUCT AS A FACTOR IN THE COMPETITIVENESS OF MOUNTAIN DESTINATIONS IN SERBIA
Abstract
In recent decades, tourism has an increasingly important role in economic and social development of many countries. With valorization of the mountains tourism potential, Serbia realized a number of objectives of economic and general social development. The number of destinations that offer tourism products in the tourism market is growing in order to intensify competition. The authors have paid special attention to the analysis of the current situation, based on which they will indicate the ability to create a complex product of the mountainous region of Serbia. Comparing the mountain resorts in the Region, the authors will try to point out the shortcomings of previous and future developments.
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References
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2. Blanke,T., Chiesa, J. (2011). The Travel & Tourism Competitiveness Index 2011: Assessing Industry Drivers in the Wake of the Crisis. U: J.
3. Blanke, T. Chiesa (ed), The Travel & Tourism Competitiveness Report 2011: Beyond the Downturn. Geneva: World Economic Forum, 3-33. (http://www3.weforum.org/docs/WEF_TravelTourismCompetitiveness_R eport_2011.pdf) (23.03.2017.)
4. The Travel & Tourism Competitiveness Report (2013). http://www3.weforum.org/docs/WEF_TT_Competitiveness_Report_2013.pdf (23.03.2017.)
5. The Travel & Tourism Competitiveness Report (2015). http://www3.weforum.org/docs/TT15/WEF_Global_Travel&Tourism_Re port_2015.pdf (23.03.2017.)
6. Koutotoulas, D. (2004). Understanding the Tourism Product, Interim symposium of the Research Committee on International Tourism (RC 50) of the International Sociological Association (ISA), “Understanding Tourism -Theoritecal Advances”, Greece, Mytilini, 1-22.
7. Middleton, V., Clarke, R.J. (2001). Marketing in Travel and Tourism. Oxford, Butterworth-Heinemann
8. Podovac, M., Tončev, M. J. (2015). Kompleksnost turističkog proizvoda kao faktor konkurentnosti banjskih destinacija. Synthesis 2015 - International Scientific Conference of IT and Business-Related Research, Belgrade, Serbia, 499-503.
9. Popesku, Ј. (2011). Menadžment turističke destinacije. Beograd, Univerzitet Singidunum.
10. Ritchie, J. B., Crouch, G. I. (2003). The Competitive Destination: A Sustainable Tourism Perspective. Wallingford, CABI Publishing.
11. Ubavić, P. (2015). Turistička politika i mogući pravci razvoja turizma u Srbiji. Ekonomija: Teorija i praksa, Vol. 8, No. 1, 16–31.
Published
2017-06-03
How to Cite
Dimić, M., & Radivojević, A. (2017). THE COMPLEXITY OF THE TOURISM PRODUCT AS A FACTOR IN THE COMPETITIVENESS OF MOUNTAIN DESTINATIONS IN SERBIA. Tourism International Scientific Conference Vrnjačka Banja - TISC, 2(1), 327-342. Retrieved from http://tisc.rs/proceedings/index.php/hitmc/article/view/148
