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PROSPECTS OF THE DEVELOPMENT OF THE TOURIST - RECREATIONAL CLUSTER IN SAMARA

  • Natalia Alexeeva Department of "Hospitality and intercultural communications", Volga Region State University of Service Togliatti Russian Federation
  • Tatyana Zhuravleva Department "Multifunctional economy and development of territories", Volga Region State University of Service Togliatti Russian Federation
Keywords: tourism, cluster, region, competitiveness, development, innovation

Abstract

In the conditions of the market functioning of tourism industry enterprises is changing significantly. Under these conditions, studying the problems of tourism sphere becomes an integral element in developing a region’s elaboration strategy and acts as one of the starting points for substantiating long-term programs, indicative, strategic development plans for the Samara Region. The sharply increased interest in the tourist and recreational development of region compels us to seek new theoretical and methodological approaches to the search for innovative methods of regionalization. Clusters are a modern effective and widely used form of the territorial organization of the economy in developed countries. This approach greatly simplifies the solution of the problem of managing the development of the region. The choice of the research topic presented in this article was determined due to the fact that tourism is developing quite successfully in modern Russian society, and the state declares the task of turning tourism into one of the leading sectors of the national economy.

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Published
2020-09-05
How to Cite
Alexeeva, N., & Zhuravleva, T. (2020). PROSPECTS OF THE DEVELOPMENT OF THE TOURIST - RECREATIONAL CLUSTER IN SAMARA. Tourism International Scientific Conference Vrnjačka Banja - TISC, 5(1), 27-42. Retrieved from https://tisc.rs/proceedings/index.php/hitmc/article/view/327